It was 10 years ago today that Steve Jobs announced the long-rumoured iPhone to a crowd of tech lovers excited to a fever pitch.

The driver doesn’t see the spilled payload on the dark road ahead, but his car does. Calculating vehicle speed, road conditions and distance to the debris, the built-in auto-safety feature applies the brakes, easing to a safe stop. The car behind it does likewise, as does the following truck.

CIOs at StubHub, HD Supply, JetBlue and other leading organizations are spearheading digital initiatives to drive business growth. Here’s a look at their evolving digital transformations.