Awful puns aside, Big Data is a truly revolutionary opportunity for the enterprise salesforce. Till recently, big data was described as an opportunity–an avenue, a skill set that enterprises could leverage to increase revenue. However, the perception of big data has gradually changed. It is now not seen as just an opportunity, but a necessity. Enterprises …
Disrupting the retail landscape
The retail industry today is undergoing a paradigm shift. Changing technology trends have revolutionised the customer experience to a great extent and for good. Whether it is smartphones enabling consumers to check prices as they tour a retail store or e-commerce sites offering discounts on favourite brands, it is without doubt that mobility and internet …